這是第433集的重播。

該播客是Ask Ivan系列影片的一部分。

Carla問："你如何克服在人群面前說話的恐懼？"

許多BNI成員在做10分鐘的演講時都會緊張。 Misner博士在上台前仍然會緊張。這裡有幾個建議可以幫助你處理對公眾演講的恐懼。

緊張是可以的。稍微緊張就能提高你的表現。
盡可能多地準備。隨身攜帶筆記，以確保涵蓋所有要點。（不過，請不要閱讀。）
發揮創意。試著做個測試而不是演講。
讓你的熱情展現出來。分享你喜歡你所做的事情。
不要用文字來填充你的幻燈片。閱讀《Presentation Zen》，了解如何以及為什麼要這樣做。
講故事。一個好的故事就是用一種情感包裹著一個事實，迫使別人採取行動，以某種方式改變他們。
重複自己。口頭重複可以強化你的信息。

由Networking Now為您提供

第433集完整版 -

Priscilla:

這是我們 "Ask Ivan "系列的一部分。如果你有問題要問Ivan，你可以通過這個地址給他發郵件：askivan@bni.com。

大家好，歡迎回到BNI官方播客，為大家帶來由網絡上領先的網絡下載網站NetworkingNow.com。

我是Priscilla Rice，我是從加利福尼亞伯克利的Live Oak錄音棚來的。 BNI的創始人兼首席願景官員Ivan Misner博士今天與我通電話。嗨，Ivan 你好嗎，你在哪裡？

Ivan:

這週我在德克薩斯州奧斯汀市我很快就會離開去參加BNI基金會的籌款活動。你知道，BNI基金會在世界各地做了很多好事。有一個叫商業之聲的節目我們今天要在奧斯汀湖上為基金會做一個籌款活動。

Priscilla:

聽起來很不錯

Ivan:

是的。想了解更多關於 "商業之聲 "的信息，請訪問我們的網站：bnifoundation.org。

Priscilla:

好吧，那麼您今天要教我們什麼關於怕說話的知識？

Ivan:

好吧，我們有一個人給我發了一個很好的問題，是問關於在群體面前說話的問題，她叫Carla。Carla問你如何克服在群體面前說話的恐懼？

她顯然是BNI成員，她真的在談論較長的演講，這才是真正讓人緊張的原因。很多人在做60秒的演講或每週一次的簡短演講時都會緊張，但真正讓很多人害怕的是長篇的演講。這就是Carla所說的這個問題。

所以我有幾個建議給大家。一是不要以為做了很多演講的人有時不會緊張。我說的是我自己。我說話會緊張，我每年至少做75到100個一到兩個小時的主題演講。

Priscilla:

哇真的很多

Ivan:

這是一個相當大的數額。我上場前還是會緊張。緊張也沒關係。緊張是可以的。我已經做了很多很多年了。我發現有點緊張是件好事，因為它能讓腎上腺素上升。你只是不想讓緊張的情緒完全扼殺你，阻止你做你想做的事情，因為向更多的人講話，或者在BNI會議上講更長的時間，對教育人們了解你的產品或服務是如此重要。你不希望它阻止你做你需要做的事情。

我還是會緊張我發現有時候，當我被介紹--我會在房間的後面，當他們在做介紹的時候，有時候，Priscilla，我會想，嗯，我不緊張。我發現，當我不緊張的時候，我的腎上腺素就不分泌了。當我上去的時候，我太悠閒了，沒有真正做到。

所以我會站在後面。有一次，我記得我當時站在後面思考，我不緊張，當我不緊張時，我實際上沒有那種優勢。當我沒有優勢時，我就不會做好。

-我已經為這個地區飛到這裡來了。他們希望我出來，並敲出它的公園。如果我不... 哦，等等，我很緊張。這是很好的。

我的意思是擁抱一定程度的緊張。有點緊張是可以的，但你不能讓它完全阻止你做需要做的事情。這樣做有意義嗎？

Priscilla:

是啊，我問你個問題讓我問你一個問題。你有沒有找不到合適的詞？因為我知道我經常遇到這種情況。這讓我非常緊張。

Ivan:

哦，當然。這種情況經常發生。所以我盡量多做準備。我有一些技巧，我想談談如何做好演講，其中之一就是準備。你必須在上場前做好準備。我是一個真正的信仰者，我相信規劃我的自發性。

人們總是嘲笑這一點，但它是真實的。我試著計劃我的自發性，因為我發現我並不能很好地做到僅僅是即興演講。時至今日，我可能會把一篇演講稿做無數次，但我還是會做筆記，以確保自己能抓住所有的關鍵點。但是，是的，我確實很難想出一個詞或一個短語或一個概念，所以，我認為，有筆記來瀏覽下是非常重要的。

所以，準備--你和我沒有談及我要涵蓋的內容，但這其實是最首要的事情之一。準備。帶著一些筆記上去。不要讀。不要讀你的筆記。這不是一個好主意，因為大多數人不能像說話一樣讀它。你知道，他們讀他們的筆記是這樣的，就像它是一個句子的時間。你知道，你真的要善於讀提詞器或讀筆記，如果你想讓它聽起來像你在做演講。所以，不要只讀他們，但有一些，你可以參考。

現在，我們談論的大部分是去參加BNI會議。我知道我在以前的一次播客中簡單地談到了這一點，但值得再次提及。我有一個會計，她完全石化了，她對在人們面前做演講完全凍結了。她甚至說："如果我要做十分鐘的演講，我就不干了"。領導小組的人就說，你是下一個。你再過幾個星期就上去了，會計就說："那我不干了。如果我要講，我就不干了。"

我記得有一次和她談話，說："不要放棄。你不用為這個辭職。不要做一個演講。給一個測試。"

她說：“你是什麼意思？”

我說：“與其站起來說話，不如對人們進行測試。只需問對錯題即可。有關稅法的十個問題，以及它們如何應對。閱讀問題，詢問有多少人說正確，有多少人說錯。然後給出答案，這就可以了。”

她說：“我能做到。”

Priscilla，這是歇斯底里的。你知道，前兩三個問題，她讀的問題，"根據1986年的稅法，它是真的還是假的... ..." 她會讀它，他們會投票，是真的還是假的。但到了第三或第四個問題，人們就像，"哦，我的天哪，我要去坐牢。我已經錯過了每一個問題。"大家開始笑了，然後她完全脫離了劇本，很放鬆，只是在談論她所熱衷的事情。很難相信有人會對稅法充滿激情，但她就是這樣，而且表現出來了。

這也是成為一個好的演講者的一部分--讓你的激情表現在你興奮的事情上。這也是另一個要點。你一定要做到這一點，她做得很好。她最終還是超額完成了任務。她沒想到她會花整整十分鐘，但他們不得不在10或11分鐘時把她拉下來，因為她，你知道，要超時了。

發揮創意。你知道的，做一些類似測試而不是演講的事情。如果您要使用PowerPoint，則PowerPoint中的文本過多時，PowerPoint確實會被濫用。如果您要做PowerPoint事情，我建議有一本書叫做Presentation Zen。精彩的書，談到您的演示文稿真正需要是照片，而不是文字。

所以，如果你在講一個話題，你要展示一個話題的照片，而不是在屏幕上放很多文字。例如，我第一次使用這個方法是用我寫的一本叫《29%的解決方案》的書。這本書是根據我寫的一個故事改編的，叫《聖誕老人、復活節兔子和6度分離》。

第一張幻燈片原來說："聖誕老人、復活節兔子和6度分離都有什麼共同點？" 這就是文字。看完這本書後，我才發現我完全做錯了。我卻有三張照片。我把它改成了三張照片：一張是聖誕老人的照片，一張是複活節兔子的照片，一張是反映6度分離的照片。

我剛剛展示了三張照片。這三件事有什麼共同點？聖誕老人，復活節兔子和6度分離？

順便說一句，答案是它們都是城市的傳說或神話。

Priscilla:

謝謝。我想知道。

Ivan:

別客氣。很棒的書，Presentation Zen。

還有幾點：如果您正在講故事，那麼請全力投入的講故事。

這是講述一個好故事的四個秘訣：一個好故事是一個事實，充滿情感，迫使某人採取行動。它以某種方式改變了它們。這就是一個很棒的故事。被情感包裹著的事實，迫使某人採取行動，以某種方式改變了他們。

因此，如果您有故事，就不要講個笑話。開玩笑是包裹在情感中的事實或看似事實的東西。那是個玩笑。它不會強迫某人採取行動。它不會以某種方式改變它們。這不是一個好故事。這就是一個偉大的故事。

當你講述一個偉大的故事時，還有一點非常重要：重溫故事。不要重講故事。重溫故事。

還有很多其他的事情，我可以說說。你要做一個真正有可信的故事，真正讓人們的注意力集中。情感有助於做到這一點。你的聲音有助於做到這一點。視覺元素、語言重複、強大的語氣有助於做一個好的演講。所謂的語氣，就是當我做主題演講時，或者特別是當我試圖激勵人們時，我喜歡語言重複。

我認為我的經典之一，我的絕對精華之一，可以在Givers Gain中找到。 Priscilla，您以前可能已經聽過我談論這個話題。這是我的最愛之一。這是付出者收穫的終結。如果組織中的所有人員都朝著同一方向行進，那麼該組織可以在任何行業，任何市場，任何時間的任何競爭中佔據主導地位。在近十年的競爭中，BNI幾乎在所有市場中都佔據著這個行業的主導地位。之所以如此，是因為有一個共同的願景和一個共同的願景實現。

這些都是言語重複的例子，也是一種氣勢的運用，讓人們記住你所說的內容，也是很有激勵作用的。這是一個很好的工具或技巧，當你在說話的時候可以使用。

Priscilla:

是的這讓我想起了您去教堂的時候，有一位很棒的牧師在講道，他重複並運用了許多技巧。

Ivan:

當然。這是一種久經考驗的真實技術。你知道，我在高中和大學裡學習語音已經很多年了，這是真正引起我共鳴的事情之一。

聽著，我們快沒時間了。準備，大家。準備。不要即興發揮。不要只是站起來，即興。如果你是做一個PowerPoint，有視覺效果。不要給大量的文字。一定要講好故事--一個事實，裹挾著一種情感，迫使人們採取行動，改變他們。重溫一個故事。不要重述。讓它有黏性。視覺元素，語言重複，情感，你的聲音。所有這些東西都非常非常重要。

不要擔心緊張。沒關係，我也會緊張，但你可以克服它。保持你的眼睛在球上。我們的目標是讓人們了解你的工作讓他們對你的身份和你的工作方式感到興奮。

Priscilla:

Good. Okay.

Ivan:

現在，下週去做一個很棒的演講，Priscilla。

Priscilla:

好吧，我打算。謝謝你Ivan。

Ivan:

如果有人有其他的想法--順便說一句，這是個很好的問題。非常感謝你，Carla。如果任何人有任何其他想法他們想添加，請把它放在這裡BNIpodcast.com。謝謝大家

Priscilla:

好的，很好，謝謝你，我想本週的節目就到這裡了。我只想提醒聽眾們，這個播客是由NetworkingNow.com帶來的，它是網絡上領先的網絡下載網站。謝謝您的收聽。我是Priscilla Rice，我們希望您下週能加入我們的行列，收看另一集精彩的BNI官方播客。

Episode 662: Fear of Speaking (Classic Podcast)

July 1, 2020 by Ivan Misner 4 Comments

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This is a rebroadcast of Episode 433.

Synopsis

This podcast is part of the Ask Ivan series.

Carla asked “How do you get over the fear of talking in front of groups of people?”

Many BNI members get nervous about giving their 10-minute presentations. Dr. Misner still gets nervous before going onstage. Here are a few suggestions for handling your fear of public speaking.

It’s okay to be nervous. A little nervousness can improve your performance.
Prepare as much as possible. Keep notes with you to make sure you cover all your main points. (Don’t read them, though.)
Get creative. Try giving a test rather than a speech.
Let your passion show. Share what you love about you do.
Don’t fill your slides with words. Read Presentation Zen to learn how and why to do this.
Tell stories. A great story is a fact wrapped in an emotion that compels someone to take action that transforms them in some way.
Repeat yourself. Verbal repetition reinforces your message.

Brought to you by Networking Now.

Complete Transcript of Episode 433 –

Priscilla:
This is part of our Ask Ivan series. If you have a question for Ivan, you can email him at this address: askivan@bni.com.

Hello everyone and welcome back to the Official BNI Podcast, brought to you by NetworkingNow.com, which is the leading site on the net for networking downloadables. I am Priscilla Rice, and I am coming to you from Live Oak Recording Studio in Berkeley, California. I am joined on the phone today by the Founder and the Chief Visionary Officer of BNI, Dr. Ivan Misner. Hi, Ivan. How are you and where are you?[

Ivan:
I am in Austin, Texas this week and I am going to be leaving real soon for a fundraiser for the BNI Foundation. You know, the BNI Foundation does a lot of good work all over the world. There is a program called Business Voices and we are doing a fundraiser on Lake Austin for the Foundation today.

Priscilla:
Oh that sounds nice.

Ivan:
It is. For anyone that wants more information on Business Voices, go to our website at bnifoundation.org.

Priscilla:
Okay, so what is this that you are going to teach us today about fear of speaking?

Ivan:
Well, we had someone who sent me a great question and was asking about talking in front of groups and her name is Carla. Carla asked how do you get over the fear of talking in front of groups of people? She is obviously a BNI member and she was really talking about the longer presentation, which is what really makes people nervous. A lot of people get nervous just doing the 60 second presentation or the weekly short presentation, but it is the long one that really tends to scare a lot of people. That’s what Carla was talking about with this.

So I have a few suggestions for people. One is don’t assume that someone who does a lot of speaking doesn’t sometimes get nervous. I am talking about myself. I get nervous speaking and I do at least 75 to 100 one to two hour keynote speeches a year.

Priscilla:
Wow – that is a lot.

Ivan:
It is a fair amount. I still get nervous before I go on. It’s okay. It’s okay to get nervous. I have been doing this for many, many years. I find that a little bit of nervousness is a good thing because it gets the adrenaline going. You just don’t want the nervousness to stifle you completely, to stop you from doing what you want to do because speaking to a larger group of people, or speaking longer at a BNI meeting is so important to educate people about your products or services. You don’t want it to stop you from doing what you need to do.

I still get nervous. I find sometimes that when I am being introduced- I will be in the back of the room and when they are doing the introduction, and sometimes, Priscilla, I will be thinking, uh oh, I am not nervous. I find that when I am not nervous, my adrenaline is not pumping. When I go up, I am too laid back and don’t really deliver.

So I will be standing in the back. One time, I remember I was standing in the back thinking, I am not nervous, and when I am not nervous, I actually don’t have that edge. When I don’t have that edge, I don’t do a good job. If I don’t do a good job- I have flown here for this region. They are expecting me to come out and knock it out of the park. If I don’t- oh wait, I am nervous. It’s okay. It’s good.

What I am saying is embrace a certain amount of nervousness. It is okay to be a little nervous, but you just can’t have it completely stop you from doing what you need to do. Does that make sense?

Priscilla:
Yeah. Let me ask you a question. Do you ever have trouble finding the right words? Because I know that happens to me a lot. That makes me very nervous.

Ivan:
Oh sure. That happens a lot. So I try to prepare as much as possible. I have a number of techniques that I want to talk about on doing good presentations and one of them is preparation. You have to prepare before you go on. I am a real believer in planning my spontaneity.

People always laugh at that, but it is true. I try to plan my spontaneity because I find that I don’t do real well just winging it. To this day, I may do a speech a gazillion times, but I still take notes up to make sure that I hit upon all of the key points. But yeah, I do have a hard time coming up with a word or a phrase or a concept, so having notes to glance down on are, I think, really important.

So preparation- you and I didn’t talk about what I was going to cover, but that is actually one of the very first things. Prepare. Go up with some notes. Don’t read. Don’t read your notes. Not a good idea because most people can’t read it as though they were talking. You know, they read their notes like this, like it is one sentence at a time. You know, you really have to be good at reading teleprompters or reading notes if you want it to sound like you are doing a presentation. So don’t just read them, but have some that you can refer to.

Now, we are talking about for the most part going to a BNI meeting. I know I talked about this briefly in a previous podcast, but it is worth mentioning again. I had an accountant who was completely petrified, she was completely frozen about doing speeches in front of people. She even said, “If I have to do a ten minute talk, I quit.” The leadership team person was like you are next. You are up in just a few weeks and the accountant was like, “Then I quit. If I have to speak, I am out.”

I remember having a conversation with her and saying, “Don’t quit. You don’t have to quit over this. Don’t do a speech. Give a test.”

She said, “What do you mean?”

I said, “Rather than stand up and speak, give a test for people. Just ask true or false questions. Ten questions about tax law and see how they respond. Read the question, ask how many say true and how many say false. Then give the answer. That is it. Don’t do any more.”

She said, “I can do that.”

Priscilla, it was hysterical. You know, the first two or three questions, she read the question, “According to the tax law of 1986, is it true or false… ” She would read it and they would vote it true or false. But by the third or fourth question, people were like, “Oh my gosh, I am going to jail. I have missed every question.”

People started laughing and she got engaged. Then she completely went off script and was relaxed and was just talking about what she is passionate about. It’s hard to believe that someone would be passionate about tax law, but she was and it showed.

That’s part of becoming a good speaker- letting your passion show on the thing that you are excited about. That’s another one of the points. You definitely want to do that and she did a great job. She ended up going over time. She didn’t think she would take the whole ten minutes but they had to pull her down at ten or eleven minutes because she, you know, was going over time.

Get creative. You know, do something like a test rather than a speech. if you are going to use PowerPoint, PowerPoints really get abused when there is too much text in PowerPoints. If you are going to do a PowerPoint thing, there is a book I recommend called Presentation Zen. Fantastic book that talks about how your presentations really need to be photographs, not verbage.

So if you are talking about a topic, you want to show a photo of the topic, not put a lot of text up on the screen. For example, the first time I used this was with a book I wrote called the 29% Solution. The book is based on a story I wrote called Santa Claus, Easter Bunny and 6 Degrees of Separation.

The first slide originally said, “What do Santa Clause, Easter Bunny and 6 Degrees of Separation all have in common?” That was the text. I realized after reading this book that I was doing it all completely wrong. Instead, I had three photos. I changed it to three photos: a photo of Santa, a photo of the Easter Bunny and a photo that reflected 6 Degrees of Separation. I just showed the three photos. What do these three things have in common? Santa Claus, Easter Bunny and 6 Degrees of Separation?

The answer, by the way, is they are all urban legends or myths.

Priscilla:
Thank you. I was wondering.

Ivan:
You’re welcome. So great book, Presentation Zen.

A couple of other points: If you are speaking, storytelling. Very powerful. Very powerful. Tell stories. Here are the four secrets to telling a good story: A great story is a fact, wrapped in an emotion, that compels someone to take action. It transforms them in some way. That’s what makes a great story. A fact, wrapped in an emotion, that compels someone to take action, that transforms them in some way.

So if you have a story, don’t just tell a joke. A joke is a a fact, or something seemingly factual, wrapped in an emotion. That is a joke. It doesn’t compel someone to take action. It doesn’t transform them in some way. It’s not a great story. So that is what makes a great story.

When you tell a great story, here is another really important point: relive the story. Don’t retell the story. Relive the story.

There are so many other things that I could talk about. You want to do a story that is really sticky, that really keeps people’s attention. Emotions help do that. The sound of your voice helps do that. Visual elements, verbal repetition, powerful pneumonics help to give a great presentation. By pneumonics, I love verbal repetitions when I am doing a keynote presentation or particularly when I am trying to motivate people.

I think one of my classics, one of my absolute best, you can find in Givers Gain. You have probably heard me talk about this before, Priscilla. It is one of my favorites. It is the end of Givers Gain. If all the people in an organization row in the same direction, that organization could dominate in any industry, in any market, against any competition at any time. BNI dominates this industry in almost every market against all the competition for almost a decade now. It has happened because of a shared vision and a shared implementation of that vision.

Those are examples of verbal repetitions and a use of pneumonics in a way that gets people to remember what you are saying and it is also very motivational. It is a great tool or technique to use when you are speaking.

Priscilla:
Yeah. That reminds me of when you are going to church and there is a great pastor giving a sermon, and he repeats and uses a lot of those tricks.

Ivan:
Absolutely. It is a tried and true technique. You know, I studied speech for many, many years in high school and college and it was one of the things that really resonated with me.

Look, we are about out of time. Preparation, everyone. Prepare. Don’t wing it. Don’t just stand up and wing it. If you are doing a PowerPoint, have visuals. Don’t give a lot of text. Make sure to tell good stories- a fact, wrapped in an emotion that compels people to take action, transforms them. Relive a story. Don’t retell it. Make it sticky. Visual elements, verbal repetitions, emotions, the sound of your voice. All of these things are really, really important.

And don’t worry about being nervous. It’s okay. I get nervous, too, but you can work through it. Keep your eye on the ball. The goal is to teach people about what you do and to get them excited about who you are and how you do it.

Priscilla:
Good. Okay.

Ivan:
So now, go do a great presentation next week, Priscilla.

Priscilla:
Okay, I plan to. Thank you, Ivan.

Ivan:
If anyone has any other ideas- by the way, that was a great question. Thank you very much, Carla. If anyone has any other ideas that they would like to add, please put it up here on BNIpodcast.com. Thanks.

Priscilla:
Okay, great. Thank you. I think that is it for this week. I would just like to remind the listeners that this podcast has been brought to you by NetworkingNow.com, which is the leading site on the net for networking downloadables. Thank you for listening. This is Priscilla Rice and we hope you will join us next week for another exciting episode of the Official BNI Podcast.

https://www.bnipodcast.com/2020/07/01/episode-662-fear-of-speaking-classic-podcast/

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