Episode 636: What’s a Good Door Prize? / 第636集:什麼是好門獎?

第636集:什麼是好門獎?



https://content.blubrry.com/bni/636-BNI-Podcast.mp3




在大多數情況下,任何人到場都有資格贏得門獎。在BNI中,你需要做的不僅僅是出現在現場:你需要介紹人或帶人到場,然後才有資格中獎。




由於門獎總是由BNI會員提供,所以會員們經常問Misner博士,什麼是好的門獎。他決定在他的Facebook頁面上向會員們提出這個問題。會員們告訴他,一個好的門獎是:


  • 應具有回憶價值(提醒受贈者)。
  • 它背後的意圖,並表明您對選擇的想法。
  • 展現授予者和授予者的公司。
  • 是否與您的業務相關(例如地毯清潔業務中的污點清潔劑)
  • 幫助接受者獲得更多的成功(如領導力書籍,尤其是親筆簽名的領導力書籍
  • 是你自己做的東西(cookies或包含所有BNI播客集的U盤)。
  • 來自BNI分會的另一家企業。


一般情況下,個人送的禮物要比非個人送的好。 BNI會員送的禮券總比大連鎖店送的禮品卡要好。當你不知道送禮的對像是誰時,酒不是一個好的選擇。


請看 Link Wachler用送禮者的增益手鍊作為門獎。


你有什麼好的門獎?請在評論中告訴我們。




Ivan's Inner Circle

本集由Ivan的內心世界贊助。今天就成為我們的創始會員吧!



第636集完整記錄






Priscilla Rice :
大家好,歡迎回到BNI官方播客。我是Priscilla Rice,我從加州伯克利為大家帶來的是Live Oak錄音室。今天我在電話中加入了BNI的創始人和願景官 Dr. Ivan Misner。你好,Ivan Ivan ,你在哪裡?





Ivan Misner 
普莉希拉 很高興再次與你交談,普莉希拉,今天是美國的感恩節週,我回家了。感恩節,這是一個在美國的節日, 我期待著我的很多家人在這裡。所以這是,這是一個很好的一週。謝謝你。





Priscilla Rice 
哦,很好。對了,這是我最喜歡的節日。






Ivan Misner 
那麼,誰不愛火雞?





Priscilla Rice 
沒錯,就是這樣。




Ivan Misner 
我得小心點,因為這裡有很多野火雞,就在奧斯汀,我住的地方有10英畝的湖邊。我們看到很多野生火雞 我得告訴你,我很想買一隻火雞過感恩節,但我從來沒有做過。




Priscilla Rice
我很高興。好吧,不,他們需要自由。





Ivan Misner 
他們是這樣的 是啊,他們是很了不起的生物。




Priscilla Rice
是的





Ivan Misner 
所以我們今天要談的是門獎,是嗎?





Priscilla Rice 
是啊,我很想聽聽你怎麼說。





Ivan Misner
所以,門獎一般是個名詞,我也曾有人問我,什麼是 "門獎"?這通常是個名詞,通常是指現身。出現了你就有資格獲得門獎。在BNI中,它是一個術語,通常是指露面,給人介紹人,或者帶人來訪。如果你介紹了一個人,或者帶了一個訪客來,你就有資格獲得門獎。

那麼問題來了,什麼​​是好的門獎?我經常被問到這個問題,什麼是好的門獎?所以我決定要做的事是,眾籌一個答案。一個月前我在Facebook上發了個帖子,我對會員們說,什麼是好的門獎?你認為什麼是好的門獎?我就給大家說說說我的看法。我很想聽聽你的意見,Priscilla。但是,讓我給你的意見 大約10或12 BNI成員的意見 來自世界各地的BNI成員 他們認為什麼是好的門獎。你準備好了嗎?






Priscilla Rice
恩恩






Ivan Misner
所以Vikas說,門獎應該是有公司品牌的東西,有很好的回味價值,回味價值--能讓人想起送禮者。我認為這是個很好的建議。我建議你這樣做。

Rebecca,我們現在在Facebook上看到。Rebecca是個頂級粉絲。而她說,門獎是一個被人記住的(維卡斯也已經說過了),這是有計劃的事情。它是有打算的。不要隨便亂來。我覺得Rebecca的建議很好。

Lagi說,門獎是為了表彰。我們應該對此表示敬意。這是一個展示自己和我們所代表的公司的機會。我認為這是一個很好的建議。

Beth,她也是一個頂級的粉絲,我很喜歡這個--她送過自製的餅乾、一株植物、BNI分會的另一家企業的禮券、當地餐廳的禮品卡、攝影師在畫布上印製的風景照片。這些都是她所做的一些事情。老實說,我認為最好的是一些個人的東西,Beth提到的,餅乾,植物,禮品券給另一個BNI會員。我認為這些都是很好的事情。

Marie說,她最近去參加了一個商業發展會議,從各個演講者那裡買來了書,好讓她把這些書當做門獎送給他們。瑪麗亞,我很喜歡,特別是如果你能讓他們在書上簽名的話。我覺得這是個不錯的門獎。

作為頂級粉絲的Michelle說,作為一個熱衷於健康的牙科醫生,她喜歡送一些像神奇的電動牙刷這樣的東西,因為她知道它可以改變一個人的健康。Michelle,我喜歡這個想法?我認為這很好。我完全同意這一點。而且我覺得這很實在。而且很適合你所從事的行業。我認為這是最好的建議之一。

我還有幾條,Priscilla,然後我們要打開它。Kate說--這些都是BNI成員從我的Facebook頁面上投稿的。 "我們分會往往會有與他們的業務相關的門獎。"Kate,我喜歡這句話。 "我們的地毯清潔工帶了一個小噴劑和布。我們的汽車噴霧器帶了一些與汽車有關的東西。" 她說:"我傾向於帶一些東西,比如塗色本、毛氈小貼士等,讓大家把與自己所做的事情相關的東西塗上顏色。我們家的窗戶安裝工之前就帶過窗戶清潔工。" 還有她的按摩師--我喜歡這個,她的按摩師曾經帶了一個按摩球和一瓶嬰兒油進來。


這顯然引來了一章相當大的笑聲,但與那名按摩師提供的服務非常相關,那就是按摩:所以一個按摩球和嬰兒油。我覺得這真的很有創意,也很適合他們的業務。


Link,我認識他很多年了,他送的東西叫 "Givers Gain手鍊",這是他不斷提醒BNI的奉獻理念。在這個播客裡,我要做的是把林克在演講中作為門獎的Givers Gain手鍊的鏈接也包括在內。這就是它的魅力所在。Link,上帝保佑他,將利潤捐給了BNI基金會,我非常感謝他。


讓我再給大家舉一項。 Jackie說,作為一名旅遊顧問,她總是喜歡做一些與職業相關的事情,比如旅行背包的旅行包,耳塞。要知道,一個轉換器,一個裝著那個國家的食品的籃子。她不喜歡送禮品卡,因為她說那太沒人情味了。我傾向於同意這一點。


下面是某人的評論。我不會因為我不同意這個人的觀點,就點出這個人的名字。所以我不打算把他們扔到公共汽車下。這個人說,她不推薦任何門獎。她不喜歡門獎。我恕我不同意。我在1985年在BNI設立了門獎項目。因為我認為我們需要積極表彰那些為會員們付出的人。這也是我設立門獎的原因。帶進一個訪客,帶進一個介紹人,你就有資格獲得門獎。所以,這個特殊的會員不喜歡門獎。我不同意他們的看法。我想把它提出來,我想解釋一下原因。


再來幾個。Owen..... ...他說他是個建築師,我覺得這個很有創意。他送一個特殊的鳥屋。他稱它為 "鳥屋" 他說這是他的 "鳥屋",他說這是他自己的職業的延伸, 人們喜歡看到它們並得到一個。我認為這很好。






Priscilla Rice 
別開玩笑了 我希望他能參加我的小組。






Ivan Misner
讓我再說兩三個。 Trevor說,我覺得這很酷,一個U盤,上面有BNI所有的播客。我覺得這很酷 一點都不花錢 雖然是個U盤,但他花了點時間把BNI的播客都放進去了。我真的很喜歡它。


Rick說,不要給酒。這很有意思。當我在Facebook上做這個問題時,有很多人說,給一瓶酒。也有很多人說,不要給酒。我傾向於Rick的觀點。而我是一個人,Priscilla,有一個酒窖,有1600個酒位。所以,我愛酒。但我不一定會把它作為門獎,因為你永遠不知道你要給誰。可能是不喝酒的人,你懂我的意思吧。你不希望這樣做。所以我傾向於同意Rick的觀點,儘管我愛酒。


Canaan說,一個好的門獎是真正能在接受它的人心中產生影響的。Canaan,我完全同意。


還有一個我在Facebook上的頂級粉絲Atierra說,一個完美的門獎,在我看來應該是能給做演示的人增加價值的東西。我完全同意。


所以,Priscilla,我們的時間快用完了。但這些是許多BNI成員在我的Facebook頁面上給我的關於什麼是好的門獎的東西。






Priscilla Rice
好吧,我再補充一下。我最喜歡的一個獎品是有人給我的一個小拼圖,真的就像一個小小的拼圖,作為一個小禮盒裝在裡面,拼起來很有趣。我經常送蘭花給別人。我以前經常送酒,但因為你剛才說的那個原因,我現在不送了,因為我永遠不知道別人有沒有在喝酒。我以前會買一些高檔的巧克力棒,在它們周圍系上一條小絲帶。那是一種樂趣。我經常給一些人的CD,那些在工作室工作過的藝術家們的CD..... ...不知怎麼的,我有多餘的CD,他們在這裡留下的,送給我的

Link居然給我送來了一個他的手鍊。其中一個是 "Givers Gain "的手環,很是親切。有一次有人送了我一瓶香草,是他們自己做的。所以我覺得我覺得自製的禮物是很好的,而且,你知道的,好吃的東西,鮮花什麼的也很好。







Ivan Misner
是啊,你知道我聽到了什麼?非個人的。個人:一個很好的門獎。






Priscilla Rice 
對了,我再補充一個。上週有人給了我一瓶初榨橄欖油,他在裡面放了一些草藥。所以我在聖誕節前不能打開它,但這不是很好嗎?






Ivan Misner
這句話是由某個人說的。所以我喜歡。好的新鮮橄欖油,好主意。謝謝你,Priscilla。這就是我今天的全部內容。






Priscilla Rice 
好吧,這是一個有趣的話題。謝謝你,Ivan。我敢打賭,我們都需要一點幫助。



我想感謝你,Ivan分享這一切,這個播客有一個新的讚助商。去看一看有什麼好的內容,可以在www.ivansinnercircle.com。Ivan已經收集了一系列的主題,並邀請你參加。所以非常感謝大家的收聽。

我是Priscilla Rice,我們期待您下週再次加入我們的官方播客節目。











Episode 636: What’s a Good Door Prize?

https://content.blubrry.com/bni/636-BNI-Podcast.mp3


Synopsis

In most settings, anyone who shows up is eligible to win the door prize. In BNI, you need to do more than just show up: you need to give a referral or bring a visitor before you can win.

Since the door prize is always provided by a BNI member, members often ask Dr. Misner what makes a good door prize. He decided to put that question out to the members on his Facebook page. The members told him that a good door prize

  • Should have recall value (remind the recipient of the giver).
  • Has intention behind it and shows you thought about your choice.
  • Showcases the giver and the giver’s company.
  • Is related to your business (like spot cleaner from a carpet cleaning business)
  • Helps the recipient be more successful (e.g. leadership books, especially if they are autographed)
  • Is something you make yourself (cookies or a thumb drive containing all the BNI podcast episodes).
  • Comes from another business in the BNI chapter.

In general, personal gifts are better than impersonal ones. A gift certificate from a fellow BNI member is better than a gift card from a big chain. Alcohol is not a good choice when you don’t know who will be getting the gift.

See the Giver’s Gain bracelet that Link Wachler uses as a door prize.

What are some great door prizes you have given or received? Let us know in the comments.

Ivan's Inner Circle
This episode is sponsored by Ivan’s Inner Circle. Become a founding member today!

Complete Transcript of Episode 636

Priscilla Rice
Hello, everybody and welcome back to the Official BNI Podcast. I’m Priscilla Rice, and I’m coming to you from Live Oak Recording Studio in Berkeley, California. And I’m joined on the phone today by the founder and the chief visionary Officer of BNI, Dr. Ivan Misner. Hello, Ivan. How are you and where are you?

Ivan Misner
Hello. It is great to talk to you again Priscilla, and this is Thanksgiving week in the United States and I’m home. Thanksgiving, which is a holiday in the US, and I’m expecting a lot of my family to be here. So it’s, it’s a good week. Thanks.

Priscilla Rice
Oh, good. That’s my favorite holiday, by the way.

Ivan Misner
Well, who doesn’t love turkey?

Priscilla Rice
Exactly.

Ivan Misner
I have to be careful though, because there are a lot of wild turkeys, right here in Austin, where I live on about 10 acres by the lake. And we see a lot of wild turkeys and I gotta tell you, I’m tempted to get one of those turkeys for Thanksgiving, but I haven’t ever done it.

Priscilla Rice
I’m glad. Okay, no, they need to be free.

Ivan Misner
They do. Yeah, they’re amazing creatures.

Priscilla Rice
Yeah.

Ivan Misner
So we’re going to talk about door prizes today, yeah?

Priscilla Rice
Yeah. I’d love to hear what you have to say.

Ivan Misner
So a door prize is generally a term–and I’ve had people ask me, what is a “door prize?” It’s a term usually for showing up. Show up, you’re eligible for the door prize. In BNI, it’s a term for showing up and giving a referral or bringing a visitor. If you give a referral, or you bring a visitor, you’re eligible for the door prize.

So the question then is, what’s a good door prize? And I get that one asked a lot, what’s a good door prize? And so what I decided to do was to crowdsource an answer. I put a Facebook post up about a month ago, and I said to members, what’s what’s a good door prize? What do you think a good door prize is? I’m going to give you my opinion. I’d love to hear your opinion, Priscilla. But let me give you the opinion of about 10 or 12 BNI members from around the world as to what they think a good door prize is. You ready?

Priscilla Rice
Mm-hmm.

Ivan Misner
So Vikas says the door prize should be something with your company branding, which has great recall value–I like that, recall value–that reminds people about the giver. And I think that’s great advice. I recommend that.

Rebecca, who’s one of my top fans–we now see on Facebook, who’s a top fan. Rebecca is a top fan. And she says that door prize is one that’s remembered (Vikas already also said that), and it’s something that is planned. It has intention. Don’t just wing it. And I think that’s great advice from Rebecca.

Lagi says the door prize is about recognition. We should honor that. It’s an opportunity to showcase ourselves and the company we represent. I think that’s great advice.

Beth, who’s also a top fan, says that she’s given–I like this a lot–she’s given homemade cookies, a plant, a gift certificate to another business in the BNI chapter, a gift card to a local restaurant, a landscape photograph printed on canvas from a photographer. Those are some of the kinds of things she’s done. Honestly, I think some of the best are the personal stuff, that Beth mentioned, the cookies, the plant, a gift certificate to another BNI member. I think those are great things.

Marie says she recently went to a business development conference and bought the books from various speakers so that she could give them as a door prize. Maria, I love that, especially if you can get them to sign the book. I think that makes a great door prize.

Michelle, who’s a top fan, says that as a dentist that’s passionate about health, she loves giving something like an amazing electric toothbrush, because she knows it can change someone’s health. Michelle, I love that idea? I think it’s great. I agree with that completely. And I think it’s very tangible. And it’s very appropriate to the business you’re in. I think that’s one of the best suggestions.

I got a few more, Priscilla, and then we’re going to open it up. Kate says–these are all contributions from BNI members from my Facebook page. “Our chapter tends to have door prizes that relate to their business.” Kate, I love that. “Our carpet cleaner brings a small spot spray and cloth. Our car sprayer brings something car related.” She said, “I tend to take things like a coloring book and felt tips so that you can color in the things that relate to what I’m doing. Our window installer has brought a window cleaner before.” And her masseuse–I love this her masseuse once brought in a massage ball and a bottle of baby oil.

That obviously resulted in a pretty big chuckle from the chapter, but was very relevant to what that masseuse provided, which was massages: so a massage ball and baby oil. I think that was really creative and appropriate to their business.

Link, who I’ve known for years, has something he gives called “the Givers Gain bracelet,” which is a constant reminder of BNI’s giving philosophy. What I’m going to do here on this podcast is include the link to the Givers Gain bracelet that Linc gives as a door prize in his presentations. And here’s the beauty of it: Linc, God bless him, donates the profits to the BNI Foundation, which I really appreciate and thank him very much.

Let me give you a handful more. Jackie says that as a travel advisor, she always likes to do something related to her profession like a duffel bag of travel tote, earplugs. You know, a converter, a basket with food items from that country. She doesn’t like giving gift cards, because she says it’s too impersonal. I’m inclined to agree with that.

Here’s a comment from somebody. I’m not going to name the person because I disagree with them. So I’m not going to throw them under the bus. This person says she doesn’t recommend any door prizes. She doesn’t like door prizes. I respectfully disagree. I created the door prize program in BNI in 1985. Because I think we need to positively recognize those people who are giving to the membership. And that’s the reason I created door prizes. Bring in a visitor, bring in a referral, you get eligibility for the door prize. So this particular member doesn’t like the door prize. I disagree with them. I wanted to bring it up and I wanted to explain why.

Couple more. Owen he says he’s an architect. And he loves giving–and this I think is incredibly creative–a birdhouse. A special birdhouse. And he calls it his “bird villa,” which he says is an extension of his own profession, and people love seeing them and getting one. I think that’s great.

Priscilla Rice
No kidding. I want him to come to my group.

Ivan Misner
Let me do two or three more and open it up. Trevor says, and I think this is pretty cool, a thumb drive with all the BNI podcasts on it. I think that’s pretty cool. Doesn’t cost much at all. It’s a thumb drive, but he took the time to put all the BNI podcasts on it. I really like it.

Rick says don’t give booze. Don’t give alcohol, which is interesting. When I did this ask on my Facebook page I had a lot of people say, give a bottle of liquor, a bottle of wine. And I had a lot of people say don’t give a bottle of wine or liquor. I’m inclined to agree with Rick. And I’m a person, Priscilla, who has a wine cellar with 1600 spots for wine. So I love wine. But I wouldn’t necessarily give it as a door prize, because you never know who you’re giving it to. Could be somebody who doesn’t drink it could be somebody who seriously doesn’t drink, if you know what I mean. And you don’t want to do that. And so I’m inclined to agree with Rick even though I love wine.

Two more and then I’m gonna open it up. Canaan says a good door prizes one which really creates an impact in the minds of those who receive it. Canaan, I totally agree.

And one more top fan of mine on Facebook, Atierra, says a perfect door prize, in my opinion should be something which can add value to the person doing the presentation. I agree completely.

So, Priscilla, we’re almost out of time. But these are the things that were given to me by many BNI members on my Facebook page about what makes a good door prize.

Priscilla Rice
Okay, well, I’ll add to it. One of my favorite prizes that somebody gave me was a little puzzle that really was just like a tiny little puzzle that came in as a little gift box and it was so much fun to put together. I often give orchids to people. I used to give wine, but for that very reason that you just spoke about, I don’t do that anymore, because I never know that people are drinking. I used to get some high-end chocolate bars and put a little ribbon around them. That was kind of fun. I’ve often given CDs of people, artists that have worked in the studio that somehow I have extra CDs that they’ve left here, given to me.

Link actually sent me one of his bracelets. One of those Givers Gain bracelets, which was very kind. Somebody once gave me a bottle of vanilla that they had made themselves. So I think I think homemade gifts are wonderful, but also, you know, good things to eat, and flowers and all that, they’re good too.

Ivan Misner
Yeah, you know what I’m hearing? Impersonal–not a great door prize. Personal: a very good door prize.

Priscilla Rice
Right. I’ll just add one more. Somebody gave me last week a bottle of virgin olive oil that he put some herbs in. So I can’t open it till Christmas, but isn’t that neat?

Ivan Misner
It is. This said by somebody who goes through a ton of olive oil. So I love. Good fresh olive oil. Great, great idea. Yeah. Well, thanks, Priscilla. That’s all I have for today.

Priscilla Rice
Okay, well, that’s a fun topic. Thank you, Ivan. And I bet you we all need a little help with that. So that’s great.

I want to thank you, Ivan for sharing all of that and also say that this podcast has a new sponsor. Go check out the great content available at www.ivansinnercircle.com. And Ivan has assembled a wide array of topics and you’re invited to participate. So thank you so much for listening.

This is Priscilla Rice, and we look forward to having you join us again next week for another exciting episode of The Official BNI Podcast.

https://www.bnipodcast.com/2019/11/27/whats-a-good-door-prize/


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